Lean Analytics – конспект книги
Good Metric
- Comparative – being able to compare it to other time periods, groups of users or competitors.
- Understandable
- Ratio or Rate
- Ratios are easier to act on
- Ratios are inherently comparative
- Ratios good for comparing factors that are somehow opposed, or for which there’s an inherent tension.
- Good metric change the way you behave: What will you do differently based on change of the metric?